Mumbai-based women's wellness startup Nua has raised Rs 35 crore in a pre-Series C funding round led by Mirabilis Investment Trust, with participation from prominent investors including Samir Singh and Shuchi Kothari.
The newly secured capital will be utilized to expand retail presence and introduce new products across key distribution channels, including marketplaces, quick commerce, and offline retail. To date, Nua has raised $21.5 million (including this round) from investors such as Lightbox VC, Kae Capital, actress Deepika Padukone, and former Unilever Global President Vindi Banga.
“The past 12 months have been exceptional for Nua. Not only have we turned profitable but we have also grown over 2.5x in revenue. We reached an important milestone by becoming profitable in Q2, crossed Rs. 100 Cr net revenue ARR in Q3 and are now on track to reach Rs 150 Cr net revenue ARR in the next quarter. The capital raised in the current round will accelerate our journey to achieving the growth milestones we have set for ourselves,” says Ravi Ramachandran, CEO & Co-founder.
The company turned profitable in Q2 FY 24-25 and exceeded ₹100 crore in net revenue ARR in Q3. With this momentum, it aims to reach ₹150 crore in net revenue ARR in the next quarter. Nua’s products are available on its website as well as across e-commerce platforms such as Zepto, Amazon, and Flipkart.
The global feminine hygiene products market is projected to reach $66.7 billion by 2033, growing from $31.8 billion in 2023 at a CAGR of 7.7% (2024-2033). Additionally, India’s sanitary napkin market is expected to expand from $1.05 billion in 2025 to $2.59 billion by 2034, reflecting a CAGR of 10.6% during the forecast period.
With strong customer loyalty and word-of-mouth growth, Nua plans to continue investing in new products, content, and emerging distribution channels to sustain its momentum over the next 6-8 quarters.
