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  • Meesho cofounder Sanjeev Barnwal

    As Meesho heads into its market debut, the company is positioning low-cost scale as its biggest differentiator against Amazon and Flipkart. From a zero-commission seller model to a logistics engine that gets cheaper with volume, Meesho claims its cost structure and tech-heavy approach power a flywheel of selection, competitive pricing, and rising user frequency

    Meesho cofounder Sanjeev Barnwal

    BY Alka Jain

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