Big Idea

When wishes come true

Akhilesh Pandya's lifestyle management service wants to make your worries disappear

Vishal Koul

A 1965 American fantasy sitcom seems more likely to inspire giggles and groans, not business ideas. But that’s how it worked out for Akhilesh Pandya. Growing up in the early days of cable TV in India, Pandya was hooked to I Dream of Jeannie, where a 2,000-year-old genie appears out of a bottle to magically perform difficult tasks in — literally — the blink of an eye. Finishing his homework and arranging his schedule to ensure he didn’t miss a single episode was second nature to the young Pandya. So much so that when, a couple of decades later, he decided to turn entrepreneur, one of his first ideas centred on Jeannie. “Jeannie would try to make her master’s worries vanish. I wanted to offer something similar — an online version who will handle your tasks with care and take away worries,” says the 37-year-old first-generation entrepreneur.