Radico continues to work its magic at 8PM, more so in these tough times
Managing director Abhishek Khaitan is betting on a quality blend and premium positioning to put investors at ease
Krishna Gopalan - September 30, 2020
Hangover shrugged
State governments’ decisions to impose Corona cess on liquor has left many feeling dry
August 06, 2020
United Spirits’ loss is Pernod Ricard’s gain. But no, that’s not the story
New Indian brands have stormed the mid-market whisky segment. Little grains do a mighty ocean make
Krishna Gopalan - May 09, 2020
A country that drinks together
Liquid luck is helping state governments fill up their coffers as people line up for a drink
May 07, 2020
Premium Blend
United Spirits is back on the growth path with Diageo’s focus on premiumisation
Prathamesh Mulye - October 03, 2019
Cheers
Liquor brands have a clever new way of selling to younger audiences, through well-crafted web series and digitally-supported pop events
Himanshu Kakkar - June 10, 2019
A Toast to the Regent
Pernod Ricard's special edition of Royal Salute 21 Year Old whisky is nothing short of a collector's piece
November 20, 2017
Tap For A Drink
Barsys makes it easy to be your own bartender
Shilpa Elizabeth Abraham - October 31, 2017
Festive Spirit
Reliance Mutual Fund makes merry as Radico Khaitan rockets
Jash Kriplani - October 18, 2017
Ramesh Damani
He got his telecom call wrong with state-owned MTNL, but United Spirits ended up giving him a high
Jash Kriplani - September 19, 2017
