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Why Pidilite needs to bet on its core businesses more than ever before

Pidilite and Ogilvy create yet another blockbuster ad for Fevikwik, urging consumers to reuse, not discard

These companies have been ranked based on their stock's excess return over the Sensex for a five-year period

With a focus on innovation and diversified product strategy, Pegasus Toy-Kraft is spreading cheer despite tough market conditions  

You can get yourself out of any sticky situation with the right adhesive, says ResiQuick in its latest campaign

Chariot Tech is using IoT devices to make smart infrastructure a reality

Pidilite Industries’ Fevicol reinforces why it’s the best waterproof adhesive in yet another local-flavoured ad

Pidilite Industries’ Fevikwik forges a new bond with its women customers

Pidilite’s Madhukar Parekh has institutionalised his instinctive approach, laying the ground to perpetuate its spectacular success  

Companies that have delivered super-normal return on the bourses and that are backed by financial performance

They might lose a battle, but they won't lose the war. What makes them unbeatable?

Fevicol's new TVC is about physical and cultural bonding

PayTunes is every advertiser’s dream come true

Why Ramesh Iyer of Mahindra & Mahindra Financial Services does not want to be a banker

Sanjay Bakshi on paying up for quality