Ad Break : Breaking down the latest ads on air | Outlook Business
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AD BREAK

Fighting Fake News
WhatsApp rolls out its first campaign to combat rumour-mongers

Shruti Venkatesh

Razor sharp

With its new campaign set in UP's Banwari Tola, Gillette is cutting into stereotypes and winning hearts, all at once

Shruti Venkatesh | MAY 14 , 2019

One for all

Tanishq showcases its customer-centricity and customisation through its new campaign

Shruti Venkatesh | MAY 07 , 2019

Nutritiously Yours

Tradition peppered with science makes Nestlé’s new campaign an instant hit

Shruti Venkatesh | APR 30 , 2019

An Original Voice

Bisleri banks on a unique brand ambassador to fight counterfeit water bottlers

Shruti Venkatesh | APR 23 , 2019

Power play

With ‘What a Delivery’, Swiggy has dovetailed its strong point with a cricketing high point

Shruti Venkatesh | APR 16 , 2019

Spot-On Playlist

Spotify’s new campaign uses local references to communicate its global expertise

Shruti Venkatesh | APR 08 , 2019

All 'Set' for Success

Olx's 'Set Hai ’campaign seeks to reinforce itself as the ultimate smart choice destination

Shruti Venkatesh | APR 02 , 2019

On The Mark

Bournvita's new campaign tells parents why they should look beyond the academic scorecard and let children follow their dreams

Shruti Venkatesh | MAR 26 , 2019

All Work and No Play

Monster urges young professionals to strive for the right work-life balance

Shruti Venkatesh | MAR 19 , 2019

Make Way for Talent

IPL’s new campaign celebrates the level-playing field it provides for young aspirants and seasoned cricketers alike

Shruti Venkatesh | MAR 12 , 2019

Joint spending

Tata Capital’s #WedEqual campaign spreads the message of equal expense contribution for a wedding

Manita Nath | JAN 04 , 2019

Building Trust

Liberty General Insurance’s maiden campaign assures speedy claim settlement

Manita Nath | DEC 24 , 2018

Cancel out cancellation

MakeMyTrip wants you to kiss away cancellation blues by signing up for MMT Double Black

Manita Nath | DEC 21 , 2018

Fighting Fake News

WhatsApp rolls out its first campaign to combat rumour-mongers

Shruti Venkatesh | DEC 12 , 2018

Age of Equals

With its new digital campaign, Flipkart urges parents to break the shackles of gender stereotypes and drive change

Shruti Venkatesh | DEC 04 , 2018

Timeless Genius

Parle G’s latest campaign is a hat-tip to its popularity that cuts across generations

Shruti Venkatesh | NOV 20 , 2018

Friend in Need

Truecaller’s campaign highlights all its new features that make it a one-stop communication platform 

Somdyuti Datta Ray | NOV 06 , 2018

Better than yesterday

Arrow honours retired professionals in its latest campaign

Somdyuti Datta Ray | NOV 01 , 2018

Defiance mechanism

Apollo Munich Health Insurance offers hope through its cancer insurance plan iCan

Somdyuti Datta Ray | OCT 09 , 2018

Carefree Ride

CocoRide by DHFL General Insurance stands up for women bikers in its latest campaign

Somdyuti Datta Ray | SEP 19 , 2018

Everlasting Impression

Vistaprint India shows how to win over a tough crowd regardless of your profession

Somdyuti Datta Ray | SEP 11 , 2018

Non-Stick Bonding

You can get yourself out of any sticky situation with the right adhesive, says ResiQuick in its latest campaign

Somdyuti Datta Ray | SEP 04 , 2018

Furry Delight

Honda Cars India's Honda Jazz gets the 'purr' of approval in this campaign

Somdyuti Datta Ray | AUG 28 , 2018

Snacking Done Right

Amul India wants you to not only watch what you're eating but also what you're calling it

Somdyuti Datta Ray | AUG 22 , 2018