Ad Break : Breaking down the latest ads on air | Outlook Business
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Power play
With ‘What a Delivery’, Swiggy has dovetailed its strong point with a cricketing high point

Shruti Venkatesh

Age No Bar

The adorable couple — Asha and Bala — are back, as Vodafone once again reminds its customers to celebrate life to the fullest

Shruti Venkatesh | JUL 16 , 2019

One For All

Netflix highlights the depth and width of its content library through a series of ten ads

Shruti Venkatesh | JUL 09 , 2019

Box away inhibitions

Through the story of an aspiring boxer, Pond's encourages women to follow their dreams

Shruti Venkatesh | JUL 02 , 2019

Home away from home

Nestaway reaches out to women looking to migrate to a new city in their campaign #GharForHer

Shruti Venkatesh | JUN 26 , 2019

#Power of Tweeple

Twitter emphasises the power of collective in its first ever campaign created for India

Shruti Venkatesh | JUN 18 , 2019

Holistic beauty

With its Soap with a Lump initiative, Lux stresses on the importance of self-examination and early detection of breast cancer

Shruti Venkatesh | JUN 11 , 2019

The Ultimate Crown

Star Sports sets the tone for the ICC World Cup with a cheeky and playful campaign

Shruti Venkatesh | JUN 05 , 2019

Changing Times

Shoppers Stop’s new campaign tackles an age-old stereotype, with sass and style

Shruti Venkatesh | MAY 28 , 2019

Mission Cook

With its new campaign, Maggi urges millennials to step into the kitchen and become independent

Shruti Venkatesh | MAY 21 , 2019

Razor sharp

With its new campaign set in UP's Banwari Tola, Gillette is cutting into stereotypes and winning hearts, all at once

Shruti Venkatesh | MAY 14 , 2019

One for all

Tanishq showcases its customer-centricity and customisation through its new campaign

Shruti Venkatesh | MAY 07 , 2019

Nutritiously Yours

Tradition peppered with science makes Nestlé’s new campaign an instant hit

Shruti Venkatesh | APR 30 , 2019

An Original Voice

Bisleri banks on a unique brand ambassador to fight counterfeit water bottlers

Shruti Venkatesh | APR 23 , 2019

Power play

With ‘What a Delivery’, Swiggy has dovetailed its strong point with a cricketing high point

Shruti Venkatesh | APR 16 , 2019

Spot-On Playlist

Spotify’s new campaign uses local references to communicate its global expertise

Shruti Venkatesh | APR 08 , 2019

All 'Set' for Success

Olx's 'Set Hai ’campaign seeks to reinforce itself as the ultimate smart choice destination

Shruti Venkatesh | APR 02 , 2019

On The Mark

Bournvita's new campaign tells parents why they should look beyond the academic scorecard and let children follow their dreams

Shruti Venkatesh | MAR 26 , 2019

All Work and No Play

Monster urges young professionals to strive for the right work-life balance

Shruti Venkatesh | MAR 19 , 2019

Make Way for Talent

IPL’s new campaign celebrates the level-playing field it provides for young aspirants and seasoned cricketers alike

Shruti Venkatesh | MAR 12 , 2019

Joint spending

Tata Capital’s #WedEqual campaign spreads the message of equal expense contribution for a wedding

Manita Nath | JAN 04 , 2019

Building Trust

Liberty General Insurance’s maiden campaign assures speedy claim settlement

Manita Nath | DEC 24 , 2018

Cancel out cancellation

MakeMyTrip wants you to kiss away cancellation blues by signing up for MMT Double Black

Manita Nath | DEC 21 , 2018

Fighting Fake News

WhatsApp rolls out its first campaign to combat rumour-mongers

Shruti Venkatesh | DEC 12 , 2018

Age of Equals

With its new digital campaign, Flipkart urges parents to break the shackles of gender stereotypes and drive change

Shruti Venkatesh | DEC 04 , 2018