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Strategy

Fighting Fake News
WhatsApp rolls out its first campaign to combat rumour-mongers

Shruti Venkatesh

The Big Boost

With acquisition of GSK Consumer Healthcare, HUL becomes the largest foods company in India. But will the expensive bet pay off?

Concrete Gains

After consolidating its position in the South and East, Dalmia Bharat is snapping up distressed assets to gain a national footprint

  • A Growing Appetite

    Banking on acquisitions, Torrent Pharma is focused on strengthening its presence in the domestic market

  • Passage to America

    Amazon’s Global Selling program is providing a much-needed platform to Indian sellers to export their products across the US and other markets 

  • Infy's Saviour

    Can Nandan Nilekani steer Infosys back on track as the company grapples with uncertainty following Sikka’s exit? 

My Brand Strongest

When you are challenging a market leader, you need to have a few tricks up your sleeve and one such is comparative advertising with its cheeky humour and hard facts, but it can invite lawsuits

Tasty Trends

Food zones within retail outlets are offering shoppers both convenience and experience under one roof

Unlocking Success

With an expansion model driven by joint ventures, Godrej Properties has managed to march ahead despite industry headwinds

Divide and Rule

Murugavel Janakiraman, founder of the Rs.13-billion online portal, Matrimony, knows how to conquer a divided market. Now, he is ready to spread his wings

Dual Chemistry

After inheriting a technical textiles business from their father, Kartik and Ashish Ram placed winning bets on chemicals and packaging

“The real path to success is not greater reach, but greater engagement”

Harvard Business School professor Bharat Anand on using the internet to foster customer interaction

“Never promise to do everything people say because it’s not a popularity contest"

Executive coach Marshall Goldsmith chats with Aditya Birla Group's D Shivakumar about the attributes of a good leader, his upcoming book 'How Women Rise' and much more

"I will first stabilise the business before thinking of scale"

Captain GR Gopinath in his second-coming with Air Deccan wants to focus more on cash flow than scale

"Often, companies start with the product not really thinking about why someone would want that product"

Jonah Berger, professor at the Wharton School, on why social influence matters in marketing

"Create an environment that does not punish failure"

Shailender Kumar, regional MD, Oracle India on five ways to foster a culture of innovation

“If people are rewarded meaningfully, the entire organisation opens up and contributes”

Pramod Bhasin, founder, Clix Capital on how to instil an achievement-based culture

“Create an environment where team members can call out failure points"

Capgemini CEO Srinivas Kandula on ensuring a successful post-merger integration

“Provide opportunities for employees to participate in strategic decision-making”

Quess Corp CMD Ajit Isaac on five ways to create a culture of empowerment