"Partnerships with prominent brands attract customers"

Mukesh Bansal, founder and CEO, Myntra, lists five musts while  building an e-commerce business

Published 10 years ago on Jul 21, 2012 1 minute Read

Get a mixed workforce: E-commerce is still maturing in India and a good mix of people from both online and offline space is essential to shape up the business. A sales team might comprise of some of the youngest and best minds in the online space while catalog team can have mature and experienced professionals from the offline retail industry.