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Harley-Davidson, with its first-ever affordable model, has seen its tribe increase in India

Harley-Davidson wants to boost its sales volume in India by launching mid-segment bikes

Since its revamp in 2009, Royal Enfield has been a roaring success for Eicher Motors. Can the world’s most profitable motorcycle maker continue to surprise?

Having conquered the Indian mid-market, Royal Enfield now wants to become the world leader. Can it?

Why a brand represents much more than its logo or service

India overtakes China as the world's largest two-wheeler market

For Quess Corp chairman Ajit Isaac, there's nothing more calming than a bike's roar

How Harley-Davidson is 'making' it in India

The iconic Royal Enfield is driving most of Eicher Motors’ growth and the pillion rider is enjoying the ride

Benetton India's Sanjeev Mohanty says a bike's roar keeps him calm

Harley’s Corner delivers fresh wet dog food

Royal Enfield is following Harley-Davidson’s tyre treads by turning to merchandising

Royal Enfield’s legion of loyal fans has inspired it to keep delivering