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Star bosses
Researchers study the link between media coverage and CEO popularity

Team Outlook Business

Good looks can take you far

Hsu and Halford find out if the company CEO’s appearance has a positive impact on shareholder value

Team Outlook Business | FEB 15 , 2014

Brand equity: Not made in China

Researchers study why Chinese firms have fauled at creating brand equity

Team Outlook Business | FEB 15 , 2014

Is innovation driven by investment?

Do public companies with external backers register more patents and also receive more citations?

Team Outlook Business | FEB 01 , 2014

No right time for control

What's a good way to battle crises?

Team Outlook Business | FEB 01 , 2014

Capital effort

Researchers study if big-ticket firms with investing heft manage to raise capital even in a downturn

Team Outlook Business | DEC 21 , 2013

When takeovers take away jobs

Researchers find out that employment fell 3% in the two years after the buyout and 6% over a five-year period

Team Outlook Business | NOV 23 , 2013

Just do it — for the company

Researchers find out that corporate values are often irrelevant when it comes to performance

Team Outlook Business | NOV 23 , 2013

How is brand equity created and measured?

Researchers find out that best metric to assess brand equity is actually shareholder value, stocks and share value.

Team Outlook Business | OCT 26 , 2013

Analysts’ ‘con’ calls

How do firms maintain their image and ensure good vibrations for their brands?

Team Outlook Business | OCT 26 , 2013

How the Internet affects print advertising

Researchers created an experimental model to see how readers interact with ad content across media

Team Outlook Business | OCT 12 , 2013

Are a firm's investment cycles linked to CEO tenure?

Researchers find out that almost all CEOs unintentionally follow a set investment cycle

Team Outlook Business | SEP 28 , 2013

How malls lure shoppers

A study on how mushrooming malls affected buying behaviour

Team Outlook Business | SEP 28 , 2013

Are factory outlets good for brands?

Will opening a factory store damage the brand’s image and divert consumers from its main retail outlets?

Team Outlook Business | SEP 14 , 2013

Do individual investors learn from their mistakes?

Why do investors hold on to losing investments and don’t make many attempts to explore other investment options?

Team Outlook Business | SEP 14 , 2013

How branding affects post-merger health of firms

Will the choice of corporate branding after a merger help secure the loyalty of employees, customers and investors?

Team Outlook Business | AUG 17 , 2013

Do award-winning managers under-perform?

Ulrike Malmendier and Geoffrey Tate compare the performances of CEOs with award-winning CEOs

Team Outlook Business | AUG 03 , 2013

Not all black and white

Researchers analyse the biases in the way prices for new IPOs are set

Team Outlook Business | AUG 03 , 2013

Betting on themselves

Do managers deliberately manipulate the tone of their concalls and mislead investors? Researchers find out

Team Outlook Business | JUL 20 , 2013

Lazy and overpaid?

Researchers find out if higher pay guarantees the selection of brighter executives always

Team Outlook Business | JUL 20 , 2013

Mum is the word

When it comes to industry-wide bad news, should managers keep mum?

Team Outlook Business | JUN 22 , 2013

The founder factor

Researchers study the contribution of the entrepreneur to the performance and value of firms

Team Outlook Business | JUN 22 , 2013

Mitigating shocks

Study on why large movements in exchange rates have small effects on prices of internationally-traded goods

Team Outlook Business | MAY 25 , 2013

In the game of money

Researchers evaluate if target firms’ post-acquisition financial policies reflect improved access to capital

MAY 25 , 2013

For the larger good

A firm with an upcoming IPO hires twice more employees around its IPO than during its life as a private firm

Team Outlook Business | MAY 11 , 2013