Picture-perfect paddy fields, mofussil stores selling kitschy Katrina Kaif-churning-buttermilk posters, gyms, schools, tractor, car showrooms and fertiliser shops dot the landscape as we drive into village Khedi Sikander in Haryana’s Kaithal district. If the Green Revolution transformed Indian agriculture in the 1960s, here, in its birthplace, another change is coming along. “You see the paddy there,” says Rajesh Kumar, one of the farmers who meet us outside a farm, “and look here”. He points to crops in two separate fields, separated by a mini canal. “That one is so much blacker than what you will see on this farm here. That’s because of pesticides…” he trails off. Kumar is trying to explain to us the difference between organic farming and larger-scale, chemically sprayed one and also why the former benefits farmers, not merely consumers.
Good Businesses 2013
Farm fresh
I Say Organic sells chemical-free produce at affordable rates to boost demand and encourage organic cultivation
Editor's Pick
Most Popular
Summer wine and salad
Kishore Singh - January 19, 2015
A double topping for growth
Meghna Maiti - January 15, 2015
Scriptures for success
Kripa Mahalingam - January 27, 2015
The million-dollar question: Is investing a game of luck or skill?
Shankar Sharma - May 04, 2021
Where's the party tonight?
Aditi Saxena - January 27, 2015