The pandemic advanced digitisation by a few years across industries, especially retail. You would be hard-pressed to find someone who hasn’t tried an e-commerce platform even once. People have been busy shopping online for everything — from groceries and comfort wear to personal gadgets and furniture. So, what kind of business models will survive when the dust settles? Vertical, horizontal, digital-first or omnichannel? To sharpen our understanding of the future of retail, editor N Mahalakshmi spoke to a panel of leaders — Amar Nagaram, CEO, Myntra; Ambareesh Murty, co-founder and CEO, Pepperfry; and Karan Mohla, partner, Chiratae Ventures — at the Outlook Business Leading Edge 2021, presented by IDFC FIRST Bank.
Enterprise
How differently will people shop once the crisis has passed?
The pandemic advanced digitisation by a few years across industries, and especially retail. What kind of business models will survive when the dust settles?