With a focus on affordability and variety, the Sweden-based furnishing major has scripted a success story in almost every country it operates in. Will the script play out here?
Food zones within retail outlets are offering shoppers both convenience and experience under one roof
The Indian market has foxed many a dreamy-eyed MNC, but Ikea is going all out to win
Will Trident’s accelerated push in the home-textiles business sustain its next leg of growth?
How Ashok Kumar weaved a success story for Asian Fabricx, with a little Swedish help
Home textiles major Welspun India is spreading its reach across the world