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        • Vandana Tolani: A Model Woman Entrepreneur

          A woman entrepreneur, Vandana Tolani , is redefining the consulting industry with a boutique investment bank, convanto. Convanto advises small, medium, and large enterprises on raising capital, finding their product-market fit, branding strategy and brand positioning. Vandana Tolani, in her path-breaking efforts is bringing money, creating value, and driving growth for her clients. Ms Tolani speaks to Outlook Business. 

          August 13, 2022
        • Facebook In A Virtual Avatar

          In one of the biggest rebranding exercises in the world, the mighty Facebook is looking to create a new business model. A stagnating user base and youth apathy globally combined with the potential of metaverse have taken the social media giant to bet big on an unknown sector. As Facebook becomes Meta Platforms, what happens to its India strategy?

          Pallavi Chakravorty - May 31, 2022
        • Giving ReNew Power A Sustainability Edge

          If Sumant Sinha is the face of ReNew Power, Vaishali Nigam Sinha is the force that’s integrating sustainability with the company’s strategy and operations

          Rajiv Tikoo - January 28, 2022
        • Not A Market For Everyone

          Ford’s India exit has brought back the focus on similar exits made by several global auto giants in the past. But, poor product strategy isn’t the only reason behind their pull-out

          September 30, 2021
        • In AI, We Trust

          Apart from creating innovations around AI, IBM is focused on helping companies achieve greater trust in AI adoption

          Asha Menon - October 01, 2021
        • What’s Stopping ESG From Becoming India Inc’s Alpha Mantra?

          The awareness around ESG adoption has accelerated among corporates over the last two years, with their global investors and partners demanding stricter adherence to it. But what are the barriers for ESG to become corporate India’s alpha strategy?

          Suchetana Ray - August 31, 2021
        • India Gate -The Indian Superbrand For The World

          The communication strategy as well is aligned with this effort. India Gate Basmati Rice has always maintained Indian culture, Values and habits at the core of its communication strategy. In a freewheeling chat, KRBL’s Managing Director, spoke with Outlook’s M.Rajendran and shared the company’s journey and plans to take it to greater heights of success.

          August 18, 2021
        • Baked to perfection or set to crumble? This small-to-blockbuster-IPO company is upping the ante

          Mrs Bectors Food Specialities operates in a sweet but tough sector, and is now in expansion mode  

          Anishaa Kumar - June 04, 2021
        • Manish Sonthalia backs an engineering giant soaring on new-age wings

          LTTS is a leading service provider for industry 4.0 and it has a sound client acquisition strategy 

          May 04, 2021
        • “An ethos of partnership and collaboration enables success in the long run”

          Rashesh Shah, chairman, Edelweiss, on how to foster an entrepreneurial culture in your organisation 

          April 02, 2021