SUBSCribe
logo
twitterlinkedininstagramUser Profile
search
  • BIG STORY
  • PERSPECTIVE
    • Editor's Note
  • ENTERPRISE
    • STRATEGY
      • HIGH FIVE
      • AD Break
    • MARKETS
      • PIXTORY
        • SPECIALS
        • VIDEOS
        • Spotlight Initiatives
        • C’est La Vie
          • My Favourite
          • Pursuit of Happiness
          • The Good Life
          • Hardbound
        • MAGAZINE
        • EVENTS
          • LEADING EDGE
          • SMART ENTERPRISE
        • Sandeep Nanduri: Tracking A Civil Servant’s Goodness

          Tamil Nadu-cadre IAS officer helped set up two social projects—a café by the differently abled and a milk cooperative by transgender individuals—in Thoothukudi district. Both the projects have now come into their own

          Kamalika Ghosh - November 29, 2022
        • Doing Good Is Good Business

          When a corporation pushes its energies and helps resolve social sector challenges through its engagement, it indirectly stimulates its own business development

          Rajashree Birla - November 01, 2022
        • Being Free And Fair : Indian Corporates Chasing A Global Dream

          Encouraging firms to adopt environmental, social and governance (ESG) frameworks can nudge companies along a sustainable pathway 

          Pradeep S. Mehta - October 31, 2022
        • Indian Education Sector Not Attractive Enough For Foreign Students

          Higher education institutions must not only have flexible admission policies for foreign students but also provide remedial support for their academic improvements and social inclusion

          M.M. Ansari - October 31, 2022
        • The Social And Economic Cost Of Workers’ Migration

          The poor availability of work in the better-paying organised sector and the lure of higher salaries in advanced nations motivate an increasing number of talented young people to go abroad and settle down there 

          Arun Kumar - October 31, 2022
        • Influence

          Social media is breaking new ground every day in pushing the boundaries of innovation in content creation and creativity 

          Suchetana Ray - September 28, 2022
        • Decentralising Influence

          Today, brands need to engage with their audiences across platforms while staying true to their messages

          Dheeraj Sinha - September 28, 2022
        • Bharat Under The Influence

          Are Bharat’s creators ready to move past the memory of their TikTok reign and strike deals with brands the way their Tier I counterparts do?

          Pallavi Chakravorty - September 28, 2022
        • Weighing Influencers’ Worth

          The right set of influencers for a campaign can be identified with the aid of three parameters—index score, brand impact and business impact

          Shradha Agarwal - September 28, 2022
        • Maping India's Influencers

          Outlook Business' second edition of India's first-ever rankings of social media influencers on a methodology developed by Grapes has a mix of old and new faces

          September 28, 2022