Britannia Is Looking at the Future of Food: Varun Berry
Since inception, Britannia has changed hands several times. Amid the challenges that come with changes in ownership, the brand remains steadfast in its focus on consumer preferences and is currently a leading FMCG brand in India. Varun Berry, managing director and vice chairman of Britannia, talks about the company’s thrust areas, strategies and plans to add more food categories to its portfolio in the coming years
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Britannia, Est. 1918
Britannia’s origin can be traced back to Kolkata where a group of British businessmen set up a biscuit-making company with an initial investment of Rs 295 in 1892. However, it was in 1918 that the Britannia Biscuit Company Ltd was formed
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