Big Idea

Express coup

In a competitive and cash-guzzling logistics industry, Ecom Express has emerged as a rare success. What is it doing right?

Vishal Koul

It’s almost Christmas and you forgot to send gifts to your family. What do you do? Log on to your favourite e-commerce app or website and voila, within a few clicks, your order has been placed. The said platform alerts its logistics service and tells you your order will be delivered within the next few days, or even within 24 hours!