Growth Recharge
Eveready is diversifying into the highly competitive confectionery and FMCG segments. Will its gamble pay off?
Himanshu Kakkar - March 20, 2018
Chew on this
How Godfrey Philips succeded in creating a new business proposition with its niche mouth freshener brand
Himanshu Kakkar - May 04, 2015
Looking beyond tobacco
DS Group is eyeing new growth drivers in the FMCG space to dwarf its core tobacco and mouth freshener businesses
Himanshu Kakkar - December 15, 2014
The mix nixed
What will happen to gutkha manufacturers as state after state bans all forms of chewing tobacco?
Himanshu Kakkar - July 14, 2015