E-tail gets Real
After strengthening their presence online, e-commerce players sniff out a lucrative market offline
Shruti Venkatesh - July 26, 2019
Mapping The Gap
Aided with data on consumers, analytics on need gaps and waning brand loyalty, e-tailers abandon discounting to climb on to the private label bandwagon
Meenu Shekhar - May 24, 2018
No More Keeping Count
Bengaluru-based Fyle uses AI to simplify expense management
Naini Thaker - September 26, 2017
Bold and Beautiful
Zivame’s Richa Kar braved the uncertainties of entrepreneurship and changed the way Indian women bought inner-wear
Laveena Iyer - November 03, 2016
Online to Offline
Online start-ups are headed the omni-channel way, but integration remains key
Avantika Seth - September 19, 2016
