Shailendra Singh: We Are Not Here To Win A Popularity Contest
He answers emphatically when asked if rivals are out to malign him and Sequoia Capital. Stung by controversies in their portfolio companies, Shailendra Singh tells Outlook Business that the black sheep make less than 1% of its portfolio value and its business model is sound. He underlines that Brand Sequoia is intact
Suchetana Ray - February 27, 2023
Journalist and author Binyamin Appelbaum narrates how economist Walter W Heller gained popularity in Kennedy's office
September 13, 2019
Parle G’s latest campaign is a hat-tip to its popularity that cuts across generations
Shruti Venkatesh - November 20, 2018
“Never promise to do everything people say because it’s not a popularity contest"
Executive coach Marshall Goldsmith chats with Aditya Birla Group's D Shivakumar about the attributes of a good leader, his upcoming book 'How Women Rise' and much more
May 07, 2018
The CEO of Lladró India, Nikhil Lamba talks about the popularity of the Spanish porcelain maker's Hindu deities, and the soaring demand for its limited-edition pieces
November 02, 2017
What Makes Things Popular?
The Atlantic's Derek Thompson reveals the elusive secret to marketing success in 'Hit Makers'
April 14, 2017
The Rising popularity of the deodorant segment has drawn names big and small, but only a handful will thrive
Himanshu Kakkar - August 01, 2015
Trend in the making
Researchers find out if consumer-generated advertising is gaining popularity over traditional advertising
Team Outlook Business - July 17, 2015
Enchanted gardens of art
A clan of artists enjoys popularity on an unprecedented scale
Kishore Singh - January 27, 2015