A 'kwik' fix
Pidilite and Ogilvy create yet another blockbuster ad for Fevikwik, urging consumers to reuse, not discard
Shruti Venkatesh - September 10, 2019
The Outperformers (51-60)
These companies have been ranked based on their stock's excess return over the Sensex for a five-year period
September 03, 2019
The Endearing Toymaker
With a focus on innovation and diversified product strategy, Pegasus Toy-Kraft is spreading cheer despite tough market conditions
Shruti Venkatesh - October 24, 2018
Non-Stick Bonding
You can get yourself out of any sticky situation with the right adhesive, says ResiQuick in its latest campaign
Somdyuti Datta Ray - September 04, 2018
Real-time trackers
Chariot Tech is using IoT devices to make smart infrastructure a reality
Shilpa Elizabeth Abraham - August 20, 2018
The Real Deal
Pidilite Industries’ Fevicol reinforces why it’s the best waterproof adhesive in yet another local-flavoured ad
Somdyuti Datta Ray - March 28, 2018
Durable Fix
Pidilite Industries’ Fevikwik forges a new bond with its women customers
Somdyuti Datta Ray - December 12, 2017
The Right Balance
Pidilite’s Madhukar Parekh has institutionalised his instinctive approach, laying the ground to perpetuate its spectacular success
Krishna Gopalan - July 13, 2017
Hot Streak
Companies that have delivered super-normal return on the bourses and that are backed by financial performance
N Mahalakshmi - July 05, 2017
Moats of India
They might lose a battle, but they won't lose the war. What makes them unbeatable?
N Mahalakshmi - June 12, 2017
