OTT players are splurging on content. What’s their game?
The platforms are driving themselves into a corner, and they may need a smarter strategy soon
N Mahalakshmi - January 01, 2021
“It is an opportunity to build a habit of non-linear entertainment”
Industry veteran Sameer Nair dissects the impact of COVID-19 on the entertainment industry, and the opportunities and challenges that lie ahead
Shruti Venkatesh - March 31, 2020
Content Farming
OTT players are splurging on 'Originals' to stay ahead
N Mahalakshmi - March 18, 2019