Mission Cook
With its new campaign, Maggi urges millennials to step into the kitchen and become independent
Shruti Venkatesh - May 21, 2019
Reaching out
Wai Wai noodles launches its first ever pan-nation ad campaign
Ashameera Aiyappan - August 19, 2016
Low on energy
Its noodles and biscuits foray has failed to take off. With health drinks under stress, Horlicks will need all its strength to up its growth
Jash Kriplani - June 27, 2016
M(ad) men
Prabhakar Mundkur, chief mentor, HGS Interactive reviews Nawabs Nudes Noodles
June 03, 2016
Noodle ninja
Wai Wai has long conquered the northeast market and is now eyeing the rest of the country
Himanshu Kakkar - June 29, 2015