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        • MAGAZINE
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        • "Business starts when the customer says 'No'"

          Rajiv Bajaj Secret Diary - Part 2

          N Mahalakshmi - August 02, 2021
        • Can Kia’s two-model magic hold India spellbound for long?

          Hyundai’s sibling made a sensational debut but it will have to go beyond Seltos and Sonet to retain its edge

          V Keshavdev - March 11, 2021
        • Lumax Industries’ headlamps have always been ahead of the curve

          Its foray into LEDs will keep the auto-lighting supplier ahead of the competition, reckons CEO Vineet Sahni 

          Krishna Gopalan - September 30, 2020
        • Electric future

          Even as the coronavirus fear dampens the mood at Auto Expo 2020, the industry looks towards a greener future  

          February 06, 2020
        • Ashish Puravankara

          The MD of Puravankara is a Game of Thrones fan who also takes delight in watching mob flicks

          September 22, 2018
        • Furry Delight

          Honda Cars India's Honda Jazz gets the 'purr' of approval in this campaign

          Somdyuti Datta Ray - August 28, 2018
        • Revving up for the future

          India Nippon Electricals stands to gain as domestic OEMs shift to electronic ignition systems in order to meet BS-VI norms

          Jash Kriplani - July 11, 2018
        • Do all brands have a compelling story to tell?

          Over time, consumers have found ways to ignore branding and to keep them interested, ads need to be relevant 

          Lakshmipathy Bhat - April 30, 2018
        • Fully-Loaded

          Tiger Logistics’ aggressive approach across multiple verticals has helped it carve out a dependable niche in a cluttered market

          Shilpa Elizabeth Abraham - April 16, 2018
        • Growth Rider

          Unrelenting commitment towards process and sticking to his conviction have augured well for Invesco’s Taher Badshah

          Khushboo Balani - January 25, 2018