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        • That sweet taste of success

          Adyar Ananda Bhavan has grown from a single outlet in a small town to an Rs.8 billion global business, selling highly commoditised food. All it took was quick thinking and rigour

          Kripa Mahalingam - March 07, 2020
        • F... for Falooda

          With its trademark quirk, Swiggy’s new campaign attempts to sensitise ‘hangry’ customers

          Shruti Venkatesh - January 28, 2020
        • Weaving stories

          One of the more familiar names in the home-furnishing space, D’Decor found success through reinvention and smart branding

          Ankita Marwaha - September 03, 2019
        • Brewing a Coup of Chai

          With innovation, diversification and a well-made brew, Chai Point and Chaayos are taking over the café culture in India

          Shruti Venkatesh - April 16, 2019
        • The Alchemist

          Titan’s gold-exchange programme has helped it manage its working capital expenses, and accelerate its sales

          Himanshu Kakkar - November 28, 2018
        • Taking Offline Online

          Paytm Mall aims to rival Amazon and Flipkart by offering competitive pricing and fast deliveries from offline stores in small cities

          Shilpa Elizabeth Abraham - September 04, 2018
        • Ikea’s India Play

          With a focus on affordability and variety, the Sweden-based furnishing major has scripted a success story in almost every country it operates in. Will the script play out here?

          Shruti Venkatesh - August 06, 2018
        • Cookies and Beyond

          How Parle Products has ditched its mass brand image by scaling up its premium offerings

          Shruti Venkatesh - May 24, 2018
        • Changing the brew

          Café Coffee Day is rethinking its model as international brands make a beeline for india. Will the new mix stick?

          Ajita Shashidhar - December 04, 2015

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        March 12, 2021
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