The ‘Alt’ernate Strategy
How ALTBalaji, the digital offering from Balaji Telefilms, is making its presence felt in a highly competitive streaming industry
Shruti Venkatesh - June 25, 2018
Eternal Optimist
In the world of glitz and glamour, Vidya Balan has left an indelible mark with her incredible talent and by staying true to herself
Naini Thaker - November 16, 2017
The soap rani
Though she didn’t set out to be a queen bee, Ekta Kapoor overcame early setbacks to create the most prolific production house in the country
Sonia Mariam Thomas - October 26, 2015
The money flick
Balaji Motion Pictures produces saleable films with a tight leash on costs. The result: profitable movies
Rashmi K Pratap - December 15, 2015
Let the music play on
Young Indians still want their MTV, not just on television screens
Ajita Shashidhar - June 25, 2015
