‘Zepto Took Off In A Way That We Did Not Expect’
Zepto’s 19-year-old CEO Aadit Palicha talks about his upbringing, Zepto’s sturdy business model, how the start-up outgrew legacy brands and more
Pallavi Chakravorty - August 28, 2022
Quick Rise Of Quick Commerce
Poised to become a $5 bn market by 2025, the quick commerce segment is currently an investor favourite. Is the 10-minute delivery business sustainable? More importantly, is India ready for it?
Pallavi Chakravorty - February 27, 2022
“90% Of What We Did Didn’t Work”
Urban Company was offering 100 services till it realised it was better to do five well
Kamalika Ghosh - August 31, 2021
Start-ups Come Together To ‘Tech’ Covid Out
How Bengaluru’s start-ups cobbled a quick solution to deliver essentials during the lockdown
Shruti Venkatesh - May 09, 2020
Cupshup is brewing a storm in a teacup
This Mumbai-based start-up has found an effective way to convey an advertiser’s message — serve it with hot tea or coffee
Debangana Ghosh - March 21, 2020
