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        • ‘It Is A Little Far-Fetched To Say App Ke Through Kranti Ho Jayegi’

          Jayen Mehta, COO, Amul, talks about why the technology-based B2B new players cannot displace India’s traditional distribution network

          Kamalika Ghosh - May 28, 2022
        • Death Of A Salesman: An FMCG Tragedy In Two Acts

          How Udaan and other modern B2B players are overhauling Indian retail with technology, innovation and predatory discounts, pushing the traditional distributor out of business

          Kamalika Ghosh - May 28, 2022
        • ‘FMCG Has To Innovate’

          Arvind Mediratta, MD & CEO, Metro Cash & Carry, speaks with Outlook Business about how his company became profitable without indulging in a price war that his competitors have mastered 

          Pallavi Chakravorty - May 28, 2022
        • Investors’ Game

          Funders seem undeterred by losses and low profit margins in B2B FMCG space, as they continue to invest in new-age B2B commerce companies. Are they eyeing profits at all?

          Pallavi Chakravorty - May 28, 2022
        • Waiting For Maturity In The Market

          The sheer depth of India’s retail market will allow for the coexistence of traditional distributors and the new-age B2B distribution model

          Angshuman Bhattacharya - May 28, 2022
        • Business To Business In The Cloud

          Modern FMCG B2B players gain from competitors due to cloud agility. Cloud companies are now taking this plus to smaller players and distributors

          Pallavi Chakravorty - May 28, 2022
        • Reviving B2B marketing in 2021

          The big challenge for B2B players is retaining customers and increasing brand awareness 

          M Muneer - January 01, 2021
        • Road to retail

          The world is moving online and traditional retailers may be facing an existential crisis. But a start-up from Axilor’s latest cohort, Inroadz, may have just discovered an elixir

          Hari Menon - October 14, 2019
        • Is KEI on the cusp of transformation?

          The cable manufacturer may need to get into a competitive space to change its fortunes 

          Debangana Ghosh - July 31, 2020
        • The Art of New Product Pricing

          Can’t decide optimal pricing for new B2B products? Your customers might have answers

          M Muneer - March 13, 2020