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Honda Cars India's Honda Jazz gets the 'purr' of approval in this campaign

Harley-Davidson wants to boost its sales volume in India by launching mid-segment bikes

India Nippon Electricals stands to gain as domestic OEMs shift to electronic ignition systems in order to meet BS-VI norms

Over time, consumers have found ways to ignore branding and to keep them interested, ads need to be relevant 

Tiger Logistics’ aggressive approach across multiple verticals has helped it carve out a dependable niche in a cluttered market

Unrelenting commitment towards process and sticking to his conviction have augured well for Invesco’s Taher Badshah

These niche travel companies promise an adventure of a lifetime with their road trips

Why choose a car when your next big adventure is only one motorcycle away?

BMW Motorrad, Triumph, Indian Motorcycles and Royal Enfield launch their iconic designs from the 70's in a new avatar

Since its revamp in 2009, Royal Enfield has been a roaring success for Eicher Motors. Can the world’s most profitable motorcycle maker continue to surprise?

Eicher Motors’ acquisition of Ducati will give it a foothold in the super-premium segment

Endurance Technologies is fast emerging as a one-stop shop for automobile makers

India overtakes China as the world's largest two-wheeler market

TVS has re-launched Victor to increase its motorcycle market-share

Bajaj Auto promises to minimise road jerks with its all new bike

In the second part, Raamdeo Agrawal talks about the challenge of identifying a moat

The managing director of Triumph Motorcycles on his favourite movie

Sohini Andani is happier being an underperformer than an outperformer during unsubstantiated rallies, and with good reason

Softening raw material cost, a strong dealer network and rural growth have led to TVS Srichakra rolling in the green

M&M buys auto design house, Pininfarina, as design can make or break a car-maker’s fortunes

Airbag suppliers sense opportunity in stringent car safety norms

The so-called single-model company is trying hard to get its product strategy right

IndiaNivesh's head of research feels Lumax Auto will ride the recovery in the auto business

Tech Mahindra is looking to hit its $5 billion revenue target with a blend of organic and inorganic initiatives

The worst year in a decade for the auto sector has cast a shadow on units in Pithampur

IDFC Mutual Fund CIO Kenneth Andrade on why it’s all about survival of the fittest