YASHASVINI RAZDAN

enterprise 3 / Big Idea
Online shops can up their game with real-time shopping assistants
SaleAssist.ai, based in Gurugram, helps e-commerce sites add this personalisation feature, through text, audio and video chats

April 16, 2021
Salsa is just a candy away from boredom
Center Fruit’s latest television commercial gets you tapping your feet with your mouth agape

March 15, 2021
Plain relief or pain relief?
Omnigel India’s latest ad nudges consumers towards choosing a lasting solution for body aches, over momentary relief

February 12, 2021
Berry crunchy munchy
Bournvita Crunchy promises adults a guilt-free snack with its latest ad campaign

January 15, 2021

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