For many of us, until recently, e-commerce revolved pretty much around Amazon and Flipkart. The B2C or the consumer-oriented marketplaces were cool, sexy and investors’ darlings, whereas B2B e-commerce was old school, boring and everything that B2C was not. It took almost over a decade after IndiaMART – the country’s first online B2B directory - was established in 1996, for the next set of players to emerge in this space. But things have been evolving.
B2B online marketplaces help SMEs reduce costs and lead time by offering a more transparent and faster procurement process
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