Shruti Venkatesh : Business Articles and Interviews | Outlook Business
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Shruti Venkatesh

Aditya Birla Sun Life Mutual Fund highlights the benefits of SIP by drawing a parallel with...

With Vinay Pathak as ‘Subbu’, Kotak Mahindra highlights the benefits of their...

With a parody on a popular web-series, LazyPay’s new campaign tells users how they can...

Kellogg’s breakfast cereal elbowed its way into a difficult market, dominated by...

Borderlines blur when it comes to cricket fanaticism and Sony Sports conveys that in the most...

MP Birla Cement strikes the right balance of strong relations and sustainable cement in its...

Unacademy lauds the spirit of students with its latest ad campaign while encouraging them to...

With its new campaign ‘Baat Badal De’, Licious wants consumers to ask...

Tata Capital showcases its trustworthiness through a series of three hilarious ad...

Doctors can now preset a surgery, sit back and gently guide a robot to do the procedure, even...

Lotte conjures up an argument around its iconic toffee brand by mixing a cocktail of...

Ford India looks to shatter its ‘costly ownership’ perception with a witty take...

With its new campaign, Haier India lauds sportspersons who accomplish feats much like its new...

With slice-of-life instances, Fullerton India shows how it can help in fulfilling aspirations...

DSP Mutual Fund ropes in internet sensation ‘Dancing Uncle’ to show how investors...

With a witty campaign, MOFS establishes the importance of sticking to quality when investing...

From e-clinics and virtual diagnostics to apps that alert your doctor when you miss a dose,...

By striking the right balance between independence and accountability, work-from-home policy...

With its gourmet offerings, Teabox has moved the modest chai much beyond mass produced and...

Before the UEFA Champions League kicks off, Sony Pictures Sports Network urges football fans...

Like the covert Japanese warriors, this start-up works in the shadows, setting right a broken...

Farming tools no longer mean just a plough and a tractor, but smart devices guided by big...

Pidilite and Ogilvy create yet another blockbuster ad for Fevikwik, urging consumers to...

Tik Tok asks users to curb negativity and reflect before posting online through a series of...

Dove and Ogilvy India shatter stereotypes around beautiful hair by celebrating women who...

With real and reel life stories, Google Pay’s campaign showcases how one simple payment...