F&B Start-Up Nuvie Raises ₹3.8 Cr in Pre-Seed Backed by PedalStart, Angel Investors

Bengaluru-based F&B start-up Nuvie has raised over ₹3.8 crore in its maiden pre-seed funding round led by accelerator PedalStart. The round also saw participation from some notable entrepreneurs and angel investors, including Myntra founder Mukesh Bansal, FirstClub CEO Ayyappan R, ex-SVP Flipkart Chanakya Gupta, and Qlub UAE cofounder Arun Sharma.

The fresh capital will be used for new product development, brand-building initiatives, and content creation efforts. The remaining fund will be deployed to expand distribution and unlock growth opportunities.

“We are elated to raise our pre-seed round, a significant milestone in our journey to reimagine healthy eating. At Nuvie, our focus is on crafting innovative products that strike the perfect between health and indulgence for today’s lifestyle conscious consumer,” said Prashant Paliwal and Hem Narayan, cofounders of Nuvie.

“We are elated to raise our pre-seed round, a ignificatn milestone in our journey to reimagine healthy eating. At Nuvie, our focus is on crafting innovative products that strike the perfect between health and indulgence for today’s lifestyle conscious consumer,” said Prashant Paliwal and Hem Narayan, cofounder of Nuvie.

Nuvie clocked over ₹10 lakh in monthly revenue from its very first month of launch. With this fundraising, the start-up is now aiming to close CY 2025 at an ARR of ₹10 crore.

“As Indians become increasingly conscious about their food choices and transition to healthier lifestyles, the market for nutritious foods in our country has been growing expeditiously. Despite that, very little innovation has happened in the food-tech space to make healthy foods delicious, and that’s exactly where Nuvie gains its edge,” said Manas Pal and Aditya Darolia, cofounders of PedalStart.

The Bengaluru-based start-up is available in more than 100 premium retail stores across major metros like Delhi, Mumbai, Hyderabad and Chennai. Its products are also present in over 200 gyms and are reaching customers nationwide through key quick-commerce platforms such as Blinkit, Instamart, and Big Basket.

After strong offline traction, the brand is now focused on scaling its online presence via its own website and quick-commerce channels.