Ex-Flipkart Exec’s Start-Up ZILO Secures $4.5 Mn to Deliver Fashion in 60 Minutes

Fashion-focused quick delivery platform ZILO has raised $4.5 million in seed funding round led by Info Edge Ventures and Chiratae Ventures. The Mumbai-based start-up will leverage the fresh capital to strengthen its hybrid supply chain model, get to product market fit, partner with more brands and expand operations.

“The current landscape is cluttered, overwhelming and less reliable, especially for the discerning consumers who value both convenience and style. Our platform is designed to cut through the noise, make discovery joyful again, and deliver fashion the way it should be,” said Padmakumar Pal, cofounder & CEO of ZILO who previously served as Vice President of Flipkart and Myntra.

ZILO is an online fashion marketplace that offers trending fashion outfits from various brands like Louis Philippe, United Colors of Benetton, Jack & Jones, Rare Rabbit, Puma, Reebok, Snitch, Andamen, The Souled Store, Manyavar, Veromoda, among others.

The start-up was founded by former Flipkart and Myntra executive Padmakumar Pal, along with Bhavik Jhaveri, in 2025. The platform delivers trending clothes in just 60 minutes. It even plans to offer over 250 brands and nearly 100,000 styles, along with category expansion to footwear, watched, bags, etc., by this festive season.

Speaking about the investment, Kitty Agarwal, Partner at Info Edge Ventures said the founders bring strong operational discipline with bold ambition. She said the VC’s other quick commerce investments have proven three constants for the consumer - speed sparks adoption, personalisation grows conversions & basket size, and trust in consistent delivery fuels loyalty and frequency.

“We’re confident that ZILO founders will set the new standard for convenience, customisation, and confidence in fashion,” she added.

The Indian quick commerce market has experienced remarkable growth, expanding from $0.5 billion in FY22 to $3.3 billion in FY24, more than fourfold increase in just two years. Nearly one in three urban Indian shoppers now depend on quick commerce platforms for their primary grocery needs, signalling a fundamental transformation in how convenience is defined.

As urban consumers increasingly seek access to trend-led fashion and lifestyle products through the same seamless, on-demand channels, the boundaries of quick commerce are being rapidly redefined.