The Architect Of Indian Paparazzi
Recently on his birthday, all the major Instagram photographers like viral Bhayani, Manav Mangalani, Yogen shah and Varinder Chawla collectively thanked Prabhat Choudhary, the founder of India’s biggest entertainment public relations agency Spice PR for his contribution in building Indian paparazzi on social media. Prabhat is perhaps the most sought-after media strategist in Indian entertainment, and top celebrities of Bollywood and Tollywood are his clients. Here is the edited excerpt from his interview with Outlook Business
Outlook Business - December 05, 2023
Where There’s A Wheel, There’s A Way
Drawing from her unpleasant personal experiences, disability activist Virali Modi is adamant that she will do everything in her power to make travel easy for the disabled
Vinita Bhatia - September 28, 2022
Viral reset
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May 06, 2021
Consuming with a viral difference
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April 09, 2021
India’s flirtation with the dollar could be risky
The liquidity glut notwithstanding, the government’s plan to raise dollar debt will come at a price
V Keshavdev - February 06, 2021
The need of the hour — both fiscal and financial stability
Only a fine balancing act will help India survive COVID-19
Viral Acharya - August 26, 2020
Power of imagination
Our country of 1.3 billion people has immense potential, but it needs to be unleashed. Industry experts put on their thinking caps
N Mahalakshmi - August 26, 2020
Viral impulse
The coronavirus crisis could be a catalyst for change, for labour reforms and towards a more dynamic workforce
April 25, 2020
Viral fear
The outbreak of coronavirus in China is also bad news for the Indian economy, just like the rest of the world
February 13, 2020
Live and let live
Co-living is catching on in Indian cities but start-ups need deep-pockets to stay in the race
Himanshu Kakkar - March 22, 2019