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        • Siddhartha Lal: An Indian Powerhouse On Two Wheels

          The CEO of Eicher Motors, the owner of the iconic Royal Enfield brand of 350 cc plus motorcycles, is going global with a vengeance, just as he is adding more engine displacement on Indian roads. The world is taking note of the Indian brand 

          Vinita Bhatia - November 29, 2022
        • Not A Market For Everyone

          Ford’s India exit has brought back the focus on similar exits made by several global auto giants in the past. But, poor product strategy isn’t the only reason behind their pull-out

          September 30, 2021
        • “The most difficult thing in business and in life is the ability to say, ‘no, this doesn’t work’”

          Siddhartha Lal Secret Diary

          V Keshavdev - August 02, 2021
        • Powering Down

          Harley-Davidson wants to boost its sales volume in India by launching mid-segment bikes

          Progyaa Dutta - August 10, 2018
        • Globetrotting on Wheels

          These niche travel companies promise an adventure of a lifetime with their road trips

          Vikram Gour - January 05, 2018
        • Retro Roar

          BMW Motorrad, Triumph, Indian Motorcycles and Royal Enfield launch their iconic designs from the 70's in a new avatar

          Vikram Gour - December 02, 2017
        • Cruising On Nostalgia

          Since its revamp in 2009, Royal Enfield has been a roaring success for Eicher Motors. Can the world’s most profitable motorcycle maker continue to surprise?

          Rajesh Padmashali - October 17, 2017
        • Awaiting its new owner

          Eicher Motors’ acquisition of Ducati will give it a foothold in the super-premium segment

          Jash Kriplani - September 07, 2017
        • Full Throttle

          India overtakes China as the world's largest two-wheeler market

          May 24, 2017
        • Riding smooth

          Bajaj Auto promises to minimise road jerks with its all new bike

          Ashameera Aiyappan - August 26, 2016