Under Technological Siege

The future of India’s automobile industry hinges on how it deals with changing technology, rising raw material costs, weak income growth of consumers and disruptions in the supply chain

The story of the Indian automobile sector began in 1957 when the iconic Hindustan Motors rolled out its cult HM Ambassador car from its Hooghly plant in Kolkata. Since then, the industry has not looked back. While there has been a rise in the number of Indian automakers with the likes of Maruti, Tata and Mahindra & Mahindra dominating the space, several global brands like Honda, Nissan, Toyota and  Hyundai, among others, have also set up their manufacturing plants in the country to make cars for the domestic as well as international market.