When Pavan Sondur (right) and Prashant Kumar started this Bengaluru-based firm, they wanted its name to reflect the fact that behind the business were young minds. And what better way to do that than a name in the language their generation invented — SMS lingo. Believing their solution was definitely an out-of-the-box idea, they named their company Unbxd. Unbxd is an intelligent search engine that can be plugged into e-commerce websites. It acts as a virtual sales person that maps the intent of customers, getting smarter with every search, telling online store owners what items sold faster, demographical information about the users and their buying patterns.

Within the first year, the company has about 15 clients, including Indiaplaza. “We plan to move to the cloud, which will act as a big kicker and will allow more customers to download the product and pay as they use,” says Sondur. There are around 100 customers using the product on trial and Unbxd wants to increase that to 250in the next year, which will growrevenue to $100,000 per month.