Kimberly Davis, Brave Leadership | Outlook Business
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Hardbound

Courageous leader
Brave Leadership by Kimberly Davis is the rulebook every company head needs to abide by, to be the best in their field

One of the things people expect, when you run a leadership company, is that you’ve defined leadership. In my mind it’s pretty simple. As I’ve said, a leader is someone people want to follow, not have to follow.

To want is a choice. I want you on my team. I want to give her my best. I want to be here. I want it. I choose it.

Leadership isn’t a title; it’s a choice. Do the people you lead choose you or not?

When you think about it, in today’s business environment, that’s everything. When people want to follow—when they want to be a part of what you’re doing—how differently do they show up?

Well, how differently do you show up?

Let’s get real: How differently do you show up in meetings when you want to be there versus when you have to be there? Is your computer open and are you checking your phone a million times if you want to be there?

How much effort do you put into projects when you want to be involved? I know for myself, when I want to do something, I go all out. When I want it, I don’t hold back. I learn everything I can, I tell everyone I know, and I’m excited. I’ll be so into whatever it is I want to do that I’ll totally lose track of time. I can’t hold back my ideas, and I’m so full of energy that my passion is almost contagious.

To want is powerful. To want gives you access to creativity, ideas, excitement, loyalty, energy, passion, advocacy, commitment, focus, innovative thinking, joy, and fun. Want unlocks full engagement. To want corrals the emotion in the workplace and unleashes it as a force for good. It aligns the elephants and the riders.

Back in the paycheck-exchange era, it was a lot easier to motivate someone with a carrot or a stick because whether or not they wanted to give you their best didn’t matter quite as much. You weren’t asking for their best, you were asking for their good enough. You didn’t need people to think creatively or strategically or bring their ideas to work. You didn’t expect people to go the extra mile and answer emails until eleven thirty p.m. or jump on a global conference call in their jammies. You didn’t need people to make decisions that would benefit the business or lead their teams or manage their own time. But now you do. Now you need them to take on a boatload of responsibility, be exponentially more productive, and think independently. Their good enough doesn’t cut it. You can’t succeed without their best.

The rational investor is diligent, skeptical and appropriately risk-averse at all times, but also on the lookout for opportunities for potential return that more than compensates for risk. That’s the ideal. But in good times, we hear most people say, “Risk? What risk? I don’t see much that could go wrong: look how well things have been going. And anyway, risk is my friend—the more risk I take, the more money I’m likely to make.”

Then, in bad times, they switch to something simpler: “I don’t care if I ever make another penny in the market; I just don’t want to lose any more. Get me out!”

Now that we’ve moved on from considering cycles in the abstract to discussing their operation in the investment world, I’m going to provide a brief aside regarding the fundamental nature of investing, in order to establish a foundation for the discussion that will follow. Some of this admittedly will be familiar from earlier chapters.

What is investing? One way to think of it is as bearing risk in pursuit of profit. Investors try to position portfolios so as to profit from future developments rather than be penalized by them. The superior investor is simply someone who does this better than others.

Do we know what will happen in the future? Some investors think they do—or think they have to act as if they do, because if they don’t they’ll lose their jobs and their clients—or they have been pursuing profit through forecasts for so long that they’ve brainwashed themselves into believing it’s possible to be right about the future (and have become conditioned to ignore their low past success rates). Other investors—the smarter, more self-aware ones, I think—understand that the future isn’t knowable with certainty. They may form opinions regarding future events, but they don’t bet heavily that those opinions will prove correct.

Since risk (that is, uncertainty with regard to future developments, and the possibility of bad outcomes) is the primary source of the challenge in investing, the ability to understand, assess and deal with risk is the mark of the superior investor and an essential—I’m tempted to say the essential—requirement for investment success.

Finally as to foundation, it’s important to recognize that while the investment environment varies over time, at any particular point in time it is a given. What I mean is that we can accept the environment as it is and invest, or we can reject it and stay on the sidelines, but we don’t have a third option of saying, “I don’t like the environment as it is today; I demand a different one.” Or rather we can demand another, but of course that won’t make it materialize.

My view that risk is the main moving piece in investing makes me conclude that at any given point in time, the way investors collectively are viewing risk and behaving with regard to it is of overwhelming importance in shaping the investment environment in which we find ourselves. And the state of the environment is key in determining how we should behave with regard to risk at that point. Assessing where attitudes toward risk stand in their cycle is what this chapter is about—perhaps the most important one in this book.

This is an extract from Kimberly Davis' Brave Leadership published by Greenleaf Book Group Press

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