Most of us don’t really like champagne and maybe the reason has nothing to do with our obsession with whisky. Even before economic reforms, champagne was associated with celebrations, but the bubbly we got was of uncertain vintage that had been indifferently stored, so chances were that it was spoilt, or very nearly spoilt, when it was popped. Men were mostly happy to pass on the whole roses-and-champagne thing as a woman’s drink, and the women who found the taste not to their liking didn’t know any better since there were no trained bar attendants to guide them on champagne drinking.