The company will continue to own the brand ‘Lodha Ventures’, with all businesses being new-age, tech-driven, consumer-centric businesses, the new branding will allow to clearly communicate our innovation-first philosophy and ambitious plans for the future
Abhinandan Lodha-chaired Lodha Ventures has rebranded itself as Abhinandan Ventures to align with the company’s future goals centered around technology and customer-centric services. In a statement on May 13, the company highlighted that the current rebranding move has nothing to do with the recently resolved trademark dispute between the Lodha brothers. The newly rebranded company will highlight the group’s independent vision.
“This shift is intended to further reflect the strength and depth of our presence across sectors – from private equity to branded land and differentiated real estate development, among others,” said Abhinandan Lodha, according to Business Standard. “While we continue to own the brand ‘Lodha Ventures’, with all our businesses being new-age, tech-driven, consumer-centric businesses, the new branding allows us to clearly communicate our innovation-first philosophy and ambitious plans for the future,” he added.
Earlier the Lodha Brothers made headlines due to a dispute over the “Lodha” trademark. Abhishek Lodha, the elder brother of Abhinandan, had initiated a case against the latter in January 2025 to restrict him from using the “Lodha” brand name in his business. After months of legal dispute, the two brothers decided to amicably resolve the dispute with the intervention of their mother in April this year.
Under the terms of settlement, Abhishek Lodha-led Macrotech Developers would have the exclusive right to use the brand names “Lodha” and “Lodha Group” whereas Abhinandan would have the exclusive right to use the brand name “House of Abhinandan Lodha” (HoABL).
HoABL has real estate businesses in many Indian states, including Maharashtra, Goa and Uttar Pradesh.
Abhinandan Lodha founded Lodha Ventures in 2015, after the two brothers decided to part ways, to incubate and accelerate high-growth, consumer-centric businesses. In a decade's time, the company has ventured into diverse areas, including real estate, private equity, education and emerging consumer opportunities.