Venky Rajgopal likes that feeling of the wind blowing onto his face. “Cycling up early in the morning just gives me an edge through the day,” says the chairman of Celebrity Fashions, the owner of the Indian Terrain brand. The story goes back to three years, when he came across an event called Tour of the Nilgiris. It was a cycling expedition across Karnataka, Kerala and Coimbatore. It set the tone for something to pursue with a lot of interest and vigour. Since then, the wind and the rush that come with it have become an inseparable part of his life.