Look outside India In 2010, Godrej Consumer Products unveiled its 3x3 strategy, in which it focuses on three categories — home care, personal care and hair colour — in three markets — Asia, Africa and Latin America. With half its revenues coming from outside India, the company has a more balanced portfolio across categories and geographies.
Business as unusual
How Godrej Consumer Products countered the slowdown in rural India
Summer wine and salad
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