To buy or to be bought

Zensar is doing well for now, but it could face problems common to mid-tier IT companies in the future

Photographs by Soumik Kar

Why should we talk to you?” was the ominous question Ganesh Natarajan faced at the start of a meeting with a very senior official of a large retail chain in England. Natarajan, vice chairman and CEO of Pune-headquartered Zensar Technologies, remembers the great lengths he travelled to get the appointment in 2004.