Define culture clearly: Your culture is determined by the kind of business you want to build. If you want to be customer-centric, everything has to flow backwards from the customer. If you are going to be innovative, you have to allow people to fail often. It should be easy for employees to identify with.
Pramod Bhasin High Five
Pramod Bhasin, founder, Clix Capital on how to instill an achievement-based culture
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