Outlook Business Desk
The topic of reverse ageing has always attracted heightened attention, but negligible actual cases to prove the idea. However, Bryan Johnson's death-cheating lifestyle now has real-life disciples.
Recently, Max G, co-founder of the health company Join Zero, posted on X (formerly Twitter) that Bryan's 'Project Blueprint' brought his biological age down from 28 to 18, with 90% of his health markers, including cholesterol and blood sugar hitting optimal levels.
Despite attracting significant attention, it might come out as a surprise that not everyone can afford the reverse-ageing formula, The 'Project Blueprint' lifestyle comes at a pricey tag.
As per reports, Bryan Johnson's 'Blueprint' lifestyle can cost around $2 million annually. This will include supplements, food and other medical interventions. Meanwhile, a partial plan can cost anywhere $333 per month or Rs 28,559.
The reverse-ageing project includes multiple therapies alongside a strict diet. From popping 54 pills daily to shock therapies and blood transfusion from his son, the reverse-ageing lifestyle consists of a rigorous regimen aimed at slowing down ageing and enhancing longevity.
Bryan Johnson was recently accused of using non-disclosure agreements to prevent Blueprint employees from speaking out about his unusual workplace behaviour. This included, walking around naked and discussing intimate activities with employees, ap per a report by The New York Times.
Johnson dismissed the recent news piece as a "miss," claiming it failed to deliver a takedown.
“What was meant to be a takedown ended up reading like a profile piece. They spent a year digging, talked to 30 people, incl former fired employees, propped up my ex as their star witness (who tried to extract $9 million from me and failed). And still came up empty," he said in a social media post.