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Amazon to Cut 100 Jobs from Alexa & Kindle Workforce to Prioritise Efficiency

The job cut is part of Amazon’s previous layoffs led by Amazon CEO to increase the ratio of individual contributors to managers by 15% by the end of this financial year

Getty Images
Getty Images

Amazon has planned to lay off around 100 employees working in the tech giant’s devices and services division, including those working with Alexa voice assistance and Kindle. The tech giant’s spokesperson, Kristy Schmidt, on May 14 confirmed the company’s job cut move and mentioned it aims to help Amazon “operate more efficiently”, Bloomberg reported. 

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“As part of our ongoing work to make our teams and programs operate more efficiently, and to better align with our product road map, we’ve made the difficult decision to eliminate a small number of roles. We don’t make these decisions lightly, and we’re committed to supporting affected employees through their transitions,” said the Amazon spokesperson. 

Prior to this, last year Amazon CEO Andy Jassy said the tech giant is moving towards a more simplified corporate structure by having fewer managers to “remove layers and flatten organisations”. Jassy set a target to up the ratio of individual contributors to managers by at least 15% by the end of Q1 FY25.

The job cut is part of Amazon’s previous layoffs led by the Amazon CEO to increase the ratio of individual contributors to managers by 15% by the end of this fiscal year. Since 2022, the tech giant has reportedly laid off 27,000 workers in parts across various departments. 

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As of March 2025, Amazon’s workforce strength stood at around 1.56 million, up by 3% when compared to 2024. 

Besides cutting jobs to maintain operational efficiency, the Amazon CEO had earlier asked employees to return to work. 

“We’ve decided that we’re going to return to being in the office the way we were before the onset of COVID,” the CEO said earlier. 

Amazon’s job cuts are part of the boarder layoffs happening in the tech industry, with giants like Microsoft, Google and Apple taking similar routes to increase efficiency and manage costs.

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