Outlook Business Desk
Isha Ambani, daughter of Mukesh and Nita Ambani, has been instrumental in steering Reliance Retail’s expansion as its Executive Director. Under her leadership, the unit has acquired and partnered with several brands
Launched in 2016, AJIO is Reliance Retail’s online fashion platform offering apparel and accessories. It has become a major player in India’s e-commerce fashion space.
Isha Ambani reportedly played a pivotal role in Shein’s return to India. Under her leadership, Reliance formed a licensing partnership with Shein, ensuring full local ownership and control. The collaboration includes all operations and consumer data managed within India.
Tira is an omnichannel beauty retail platform launched by Reliance Retail on April 5, 2023. Founded by Isha Ambani, it offers a curated selection of global and homegrown beauty brands through both online and offline channels.
Reliance acquired a majority stake in Netmeds, an online pharmacy, in 2020. This marked expansion into digital healthcare, complementing Reliance’s lifestyle and retail ambitions led by Isha.
In 2019, Reliance Retail acquired Hamleys, the iconic British toy brand. Isha Ambani played a role in expanding Hamleys’ presence in India, marking Reliance’s entry into global retail.
Reliance Retail acquired Cover Story, a women's fast-fashion brand, on June 28, 2022, from Future Lifestyle Fashions Ltd. The brand, featuring a London-based design studio, offers globally inspired, trend-forward apparel tailored for Indian women.
Launched on October 14, 2021, Freshpik is Reliance Retail’s foray into the ultra-premium grocery segment. The brand offers an immersive gourmet experience with curated global and organic products, live microgreens, and ready-to-eat delicacies. Its flagship store is located at Jio World Drive in Mumbai.
7-Eleven, the global convenience store chain, entered the Indian market through a master franchise agreement with Reliance Retail Ventures Limited (RRVL) on October 7, 2021. The first 7-Eleven store in India opened on October 9, 2021, in the Marol neighborhood of Andheri East, Mumbai.