Outlook Business Desk
Google outlines four new AI features designed to simplify festive shopping by allowing users to monitor prices, discover suitable gifts, locate items in nearby stores and preview outfits with virtual try-on tools.
Google’s AI now lets users track product prices directly in Search. By selecting track price and choosing preferences, they receive notifications when the item becomes more affordable.
In the United States, Google enables automatic checkout through Google Pay and provides price insights that help users judge whether a discount is unusually low or simply typical for recent months.
For those who are hard to shop for, Google’s AI in Gemini and Search suggests personalised gift ideas by analysing interests and needs, supported with visuals, reviews and current availability.
According to Google, its AI delivers well-structured responses that include reviews, promotions and inventory data, making it easier for users to pick gifts that suit the person’s individual taste.
Instead of ringing stores to check stock, Google’s agentic AI can now call nearby shops when users search for an item near me and share confirmed details by message.
Google says it is piloting a Let Google call option in Search, where Gemini can contact shops across toys, beauty and electronics to verify whether an item is currently in stock.
With Google’s virtual try-on tool, users can see how clothing like sweaters, dresses and shoes may look on them. A quick photo upload provides a realistic preview before they purchase.