A Statement Lost In Fashion
Clothing brands make claims of being eco-friendly, but is it a trend of greening or greenwashing?
Sneha Kanchan - January 30, 2023
Better than yesterday
Arrow honours retired professionals in its latest campaign
Somdyuti Datta Ray - November 01, 2018
Fashionably Forward
Riding on the growth in mens’ branded apparel, home-grown brand Indian Terrain has carved a niche for itself in the premium casual wear segment
Kripa Mahalingam - April 16, 2018
Keeping it natural
Moriko is the latest entrant in organic clothing
Shruti Karthikeyan - February 05, 2016
Saurabh Mukherjea
Ambit Capital's CEO zeroes in on Trent for its strong Westside and Zara franchises
Saurabh Mukherjea - December 10, 2015
Young turk
Masaba Gupta on how her youth and unfamiliarity with entrepreneurship helped her learn vital lessons in setting up her own clothing brand
Mahithi Pillay - November 02, 2015
Figuring it out
Organic apparel sounds fancy for sure but is yet to gain critical mass in India
Laveena Iyer - January 15, 2015
Goodness inside
Organic T-shirt brand No Nasties is helping Vidarbha’s farmers by making fair trade clothing fun
Mahithi Pillay - August 01, 2015
Changing partners
Over 50 foreign fashion brands have split with their local partners in the past five years. What’s gone wrong?
Taneesha Kulshrestha - July 09, 2015